Making mental health a ‘Number 1’ priority for a safe and nurturing workplace

We all know that an open, supportive and psychologically safe workplace improves satisfaction, increases performance, and leads to a workforce with better mental health. Ahead of World Mental Health Day this year, we checked in with our partners to find out what initiatives they’ve put in place to bring mental health to the top of their agenda.


  • Our partner, Cult Beauty, has set up the fantastic CULTure Collective – a core group within the organisation who are in charge of shaping their wellbeing strategy, feeding back to their Senior Management Team, and acting as Mental Health First Aiders in their workplace. They said, “there is still some way to go on our mental health journey as a company, it’s just the beginning! But we are really serious about improving workplace wellbeing.”
  • We are proud to announce that our partner, RBH Hospitality Management, is the first hospitality business to reach platinum status with the Mental Health Charter for their commitment to employee wellbeing. This accreditation is in response to RBH’s Giving Something Back promise, which pledges to support its people and community equally, and their Tree of Life Health & Wellbeing programme, which enables them to prioritise staff wellbeing.
  • Actions speak louder than words as they say and Dune have shown their dedication to improving mental health support by partnering with Mental Health UK. Previously they were partnered with YoungMinds, further confirming that mental wellbeing and health is a strategic priority for them. This partnership has lots of potential!
  • Our long-standing partner, Skipton Building Society, made a generous six figure donation to Mental Health UK, which highlights their commitment to making mental health a priority both at work and in wider society. Internally, they are running a wellbeing month (which is from October to November) with a huge array of webinars, training, colleague content, and more. We’re proud and excited to be supporting them with this.
  • Our valued partner, Aldi, have taken part in wellbeing events, created a new wellbeing statement and executed their wellbeing strategy and statement, which was co-created with support from our experts. They also set up the MyWellness hub on their intranet platform, MyAldi, which has been well received so far. For World Mental Health Day this year, they are creating a video of colleagues outlining the one thing they’re doing to prioritise their wellbeing.
  • We’re delighted that our partner, PureGym, took on a National Relay in 2019 and again this June 2022. The relay involved thousands of colleagues coming together, getting active and raising funds for Mental Health UK and the British Heart Foundation. How’s that for putting mental health first?
  • Poundland managers and champions participated in our workplace mental health training, the learnings from which are being used to ensure good mental health among staff today.
  • Exertis partnered with Mental Health UK to help raise funds to support people living with poor mental health across the UK. Through a combination of exciting fundraising activities, they have been impacting not just beneficiaries but motivating and supporting staff to take care of their own mental wellbeing.

That’s a snapshot of what some of our inspiring partners have been doing to make mental health a ‘Number 1’ priority for World Mental Health Day and beyond. If you’d like to chat to our partnerships team about working with us contact: [email protected]

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