January 2023 Photoshoot FAQs

Please note applications for participation are now closed.

Thank you for your interest in participating in our January 2023 photoshoot. Your support helps us build a diverse image library, equipping our future campaigns. Your time and involvement will help us in our work to promote better mental health for people across the nation. Please take the time to read our FAQs prior to submitting an application.

Photoshoot FAQs

What is the purpose of the photoshoot?

We’re organising a photoshoot so we can have a new range of photos that we can use for future fundraising campaigns and external communication materials. We intend to use these photos for both online and offline materials.

The main campaign this photoshoot will be supporting will be shown on Facebook and Instagram. For this, we’ll be advertising a pack of free greetings cards to users and they will then be encouraged to submit a form to confirm their email address and telephone number.

Please note that we will only be able to accept participants who are over the age of 18.

When and where will the photoshoot be taking place?

The photoshoot is to take place on Friday 20 January 2023 in central London (exact location TBC), so please ensure you are available between 9am-6pm on the day and able to travel to central London. Weather dependent, we would like to take some indoor and outdoor shots, so we ask you to dress appropriately (e.g. the outside temperature is likely to be around 4°C-9°C). In the event that we will need to cancel, we will try to give you as much notice as we can. Once you have been confirmed as a participant, we will email you to provide you with further information closer to the time.

Will I be paid?

Yes, we are offering £50 for your time and we can provide this to you in the form of a bank transfer. The photoshoot will take place in London, so we are looking for participants who live in London or the surrounding area and are able to travel into central London, as we can only cover travel expenses up to a certain amount.

What rights do I have over the photographs taken?

On the day of the photoshoot, we will ask you to sign a consent form, confirming that you are happy for us to use your images in future external communications to prospective and existing supporters for the next 5 years. Should you decide to withdraw your consent afterwards, you can email [email protected]. You can withdraw your consent at any time, but please be advised that the campaign mentioned above is likely to begin in February.

Will I have a say over how I will be involved on the day of the photoshoot?

Your comfort is our priority and we’ll be joined by a professional photographer as well as Mental Health UK staff members. We ask for your cooperation to follow our brief, where you can, to ensure that the photos we take are suitable for our campaigns, and our experienced photographer will be assisting in the direction of this.

Why are you particularly wanting to include people from diverse ethnicity groups?

The UK is made up of people of many ethnicities and we want to be able to visually reflect this within our supporter communications. According to the 2021 census, the UK population’s ethnicities are made up of 81% white, 9.6% Asian, 4.2% black, 3.3% mixed race.

Applications for participation are now closed.