Bloom donates 10% of sales to Mental Health UK

We’ve partnered with luxury online florist, Bloom to highlight the importance of bringing joy and support to friends or relatives who might be having a difficult time after the past 15 months.


Luxury online florist, Bloom, has partnered with Mental Health UK for the second time this year to highlight the importance of giving to support others’ and our own mental health. Regardless of the occasion, there is a need to connect with friends and loved ones, who might be struggling with their mental health, following a year of restrictions, lockdowns and change.

Throughout May, June and July, Bloom is committed to donating 10% of sales on selected bouquets to Mental Health UK.

“We are all naturally feeling spent, low and desperate to see, catch up with, and hug people again,” says Larry Walshe, founder of Bloom.

“Thankfully, there are a number of ways we can continue to nurture connections to bring some joy to those that might need it most. Regular calls, a thoughtful note, a carefully chosen gift, a doorstep visit, or a socially distanced walk will no doubt provide a welcome mental boost to friends and loved ones, and whilst we all know that receiving flowers makes us feel happy and loved, the wellbeing benefits of blooms go way beyond the initial delight upon delivery.”

“We are in no doubt that the impact of Covid-19 has affected everyone’s mental health,” says Flora Bannerman, at Mental Health UK. “This is why we are so grateful for our partnership with Bloom, who will help us support more people at a time when they need it most.”

To purchase your blooms or for more information on Bloom, please visit:


Your donation will make the difference

Just £10 could help pay for a call to our advice and information line, supporting someone living with mental illness who may be feeling in distress during this time.

Donate today